Digital Marketing Executive

Responsibilities for this role:

Manage company e-commerce platforms.

Optimize website design to improve user experience on websites based on company online strategy

Handle uploading/updating of products on the website, edit photos / copywrite to ensure products displayed correctly with detailed product information and compelling descriptions together with related product contents

Create advertising materials for products

Track site performance and product updates

Implement online sales and marketing strategies to generate interest and create awareness.

Generating online traffic and process website order to increase profitability.

Create and execute digital marketing campaigns, social media marketing campaigns, retargeting campaigns, and other campaigns, including newsletters for subscribers

Maximize SEO rankings

Able to construct SEM campaign and measurement

Set up weekly reporting trackers using Google Analytics and Netsuite

Create campaigns to promote the company’s products/services by blasting promotions via email, social media, WhatsApp, Wechat etc.

Compile periodic market analysis and report

Address all queries from webstore visitors/customers on a timely & courteous

Requirements:

Bachelor’s degree or diploma in the relevant field

Minimum 2 years of experience managing and e-commerce site

Knowledge of Photoshop, managing online shopping platforms

Adobe creative suite skills, Excel skills, and basic HTML skills

Good spoken/Written English & Chinese communication skills

Good IT skills

Must have good knowledge on how E-commerce & M-commerce works

Prior WordPress experience is an advantage

5 Working days 9.00am-6:00pm + weekend alternate half day 9.00am-1.00pm

Available immediately would be highly preferable.