Community Manager
Responsibilities:
Community Engagement and Relationship Management:
- Build and maintain active relationships with online audiences across assigned platforms.
- Respond to comments, direct messages, mentions and enquiries in a timely, professional manner.
- Encourage conversations around Live Sessions, our podcast, agency content and company projects.
- Welcome community members and strengthen participation and loyalty.
- Manage interactions with artists, guests, clients, collaborators and followers before and after releases.
- Maintain a helpful, creative and approachable tone consistent with each brand.
Social Media Publishing and Content Coordination:
- Work with marketing and creative teams to maintain a social media content calendar.
- Schedule and publish approved content across assigned platforms as applicable.
- Check captions, tags, links, hashtags, video covers and calls to action before publication.
- Coordinate tags, collaboration requests and sharing arrangements with artists, guests and partners.
- Monitor published content for errors and escalate corrections.
- Support distribution of Live Sessions, podcast episodes, campaigns and promotions.
Enquiry Management and Lead Support:
- Identify business enquiries and partnership opportunities across community channels.
- Respond to initial enquiries using approved messaging and collect relevant information.
- Record and route qualified enquiries to the appropriate sales, marketing or production team member.
- Follow up on assigned enquiries and update the agreed lead tracker.
- Monitor outstanding conversations and help prospects request a quote or book a consultation.
Community Monitoring and Brand Reputation:
- Monitor mentions, reviews, feedback and conversations about company brands.
- Moderate interactions in line with approved guidelines.
- Identify and promptly escalate complaints, sensitive issues and reputational concerns.
- Respond respectfully to customer concerns and coordinate with relevant teams to support resolution.
- Record recurring questions and protect confidential customer and company information.
Audience Growth and Community Development:
- Identify opportunities to grow and engage relevant audiences.
- Recommend polls, questions, live discussions and other interactive activities.
- Engage creators, artists, industry voices and communities in line with approved outreach plans.
- Support campaigns encouraging audiences to watch, share, enquire or attend.
- Suggest improvements to audience retention and participation and monitor platform trends.
Reporting, Insights and Collaboration:
- Prepare weekly reports on community activity, content performance, enquiries and outstanding actions.
- Track response time, engagement, audience growth, enquiries and lead handovers.
- Share feedback and recurring questions with marketing, sales, creative and production teams.
- Recommend improvements based on audience insights and participate in planning meetings.
Requirements:
- A minimum of an HND in mass communication, marketing, public relations, English, business administration or a related field.
- At least two years’ experience in community management, social media management, customer engagement or a related role.
- Experience managing business or brand accounts and responding professionally to enquiries, feedback and complaints.
- Experience preparing social media or community performance reports.
Preferred:
- Experience with a marketing agency, media company, entertainment brand or content production business.
- Experience supporting business-facing and entertainment audiences.
- Familiarity with lead tracking, CRM tools or enquiry management.
- A portfolio or examples of accounts, communities or campaigns managed.
Skills and Competencies:
- Strong written and verbal communication and ability to use different brand voices.
- Understanding of social media platforms and community engagement practices.
- Customer service, relationship management and calm handling of sensitive conversations.
- Familiarity with scheduling, analytics and reporting tools.
- Organisation, attention to detail, sound judgement and teamwork.
- Basic lead qualification and referral skills; interest in entertainment, content and marketing.
Key Performance Indicator:
- Timeliness during agreedworking hours:* Respond to at least 90% of actionable enquiries within one working day.
- Recording and handover: Record and route 100% of identified business enquiries.
- Follow-up on assigned enquiries: Follow up on at least 90% within the agreed timeframe.
- Timely Publication of Approved Content: Publish at least 95% of approved scheduled content on time.
- Useful Engagement Ideas: Recommend at least one improvement per quarter.
- Team Coordination and Handovers: Attend agreed meetings and complete handovers within agreed timelines.
- Reports and Audience Insights: Submit one weekly report and share key insights at monthly review.
- Escalation of Sensitive Issues: Escalate 100% of identified sensitive issues under the agreed procedure.
- Relevant Followers and Subscribers: Establish a baseline and agree quarterly targets for each platform.
- Quality and Volume of Interactions: Track monthly and agree an improvement target after establishing a baseline.
- Accuracy of Publishing Details: Check 100% of scheduled posts against the approved checklist.