Email Marketing Specialist (Temporary/Independent Contractor)
Skydance Games, a division of Paramount, a Skydance Corporation, is building the future of franchise-driven interactive entertainment. As part of a global storytelling company defined by iconic worlds and multigenerational fandom, we see gaming not as an extension of our brands, but as one of the most powerful ways their stories come to life and evolve alongside the audiences who love them.
Through creativity, collaboration, and trust, we empower our teams to push boundaries and turn bold ideas into experiences that resonate with fans around the world.
Do you want to craft games that challenge expectations and inspire players? Come build something extraordinary with us.
For more information on how we process your personal information, please review the Privacy policy located at https://privacy.paramount.com/recruitment-privacy-notice.
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What You'll Do Partner with the campaign team to understand program goals, audience segments, and send cadence for each title and activation
Brief the design team on email creative needs and ensure assets are delivered on-spec for SFMC builds
Write email copy — subject lines, preview text, headlines, and body — that's on-brand, conversion-focused, and tailored to audience and beat
Build and QA emails in Salesforce Marketing Cloud using existing branded templates
Build and manage journeys in SFMC, including segmentation logic, send rules, and suppression lists
Set up and QA UTM tracking and ensure data capture flows are functioning correctly pre-send
Deploy emails and monitor send health, deliverability, and engagement metrics post-send
Manage IP health and sender reputation, flagging any deliverability issues proactively
Pull and interpret performance reports, surface insights and recommendations to the campaign team
Maintain organized, well-documented campaign records within SFMC
What You Bring 5+ years of experience in email marketing, CRM marketing, or lifecycle marketing, with at least 3 years of hands-on Salesforce Marketing Cloud experience.
Hands-on SFMC experience — you've built, QA'd, and deployed in the platform, not just managed vendors who do
Strong email copywriting chops with a track record of writing for gaming, entertainment, or fan-driven audiences (a plus)
Familiarity with HTML/CSS email rendering, mobile optimization, and dark mode QA
Understanding of CRM best practices — segmentation, suppression, A/B testing, deliverability, IP warming
Comfort working across multiple titles or campaigns simultaneously with shifting priorities
Clear, direct communicator who can work cross-functionally with creative and campaign teams without heavy oversight
Nice to Have Experience with landing page / email capture flow & tools
Background in games, entertainment, or IP-driven marketing
Familiarity with UTM architecture and analytics platforms (Adobe Analytics, GA)
Engagement Details Freelance / contract, W-9 or corp-to-corp
Hours variable week-to-week based on campaign volume; estimated X–X hours/week
Remote; must be available for regular syncs during PT business hours
Paramount, a Skydance Corporation is a diversified media company creating high quality, event-level entertainment for global audiences. The Company brings to life stories of immersive worlds across its feature film, television, interactive/games, and animation divisions.
Recruitment Fraud Alert It has come to our attention that there may be fraudulent activity by individuals impersonating our Talent Acquisition team. Skydance will only contact you from an official “@skydance.com” email address. If you suspect that you are being contacted by an unauthorized person or believe that the correspondence you have received is suspicious, please do not click on any links or attachments in such emails and submit any questions or concerns to our information security team at https://skydance.com/report-suspected-fraud/.