Creator & Social Media Manager

Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences.

As a part of The Brandtech Group , we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results.

Role: Creator & Social Media Manager

Location: Milan, Italy (On-site presence is expected at least twice per week)

Please send your CV in English

About the role:

Are you a social native with a passion for strategic content management AND managing creative talent? Do you have a flair for identifying and nurturing creators while developing compelling brand narratives? If so, we invite you to join OLIVER, the largest in-house creative agency, as a Social Media Manager and Creator Manager.

In this role, you will collaborate with our international Strategy, Social, and Creative teams to develop and manage the social media activities of our client’s brand whilst leading the recruitment, briefing, and management of a network of content creators from our Creator Bench. You will orchestrate a compelling content calendar, manage community engagement, and oversee creator partnerships to drive audience growth and brand narratives.

What you will be doing:

Community Engagement & Social Strategy

Develop and own the organic social content calendar, planning approximately 16 posts per month

Listen and respond to relevant consumer comments, questions, and brand mentions with on-brand responses, cultivating a network of brand advocates

Identify engagement opportunities for organic planning and monitor social feeds for trending topics to amplify brand narratives

Act as the local market lead, ensuring all content is relevant, culturally appropriate, and aligned with the Scottex brand

Monitor social performance and feed insights back to optimise the content approach and future creative direction

Receive and interrogate client briefs, supporting brief development to social teams and other partners

Brief and review all content to ensure it is optimised for platform, audience engagement, and Italian market relevance

Oversee scheduling and publishing of approved content across social channels in line with the content calendar

Creator Management & Talent Liaison

Manage the end-to-end recruitment and onboarding of content creators from the Creator Bench

Brief creators and oversee the content production process from concept to delivery, ensuring all output meets brand guidelines and campaign objectives

Track and evaluate creator performance using platforms such as CreatorIQ

Act as the key liaison between the agency team and creators, maintaining strong relationships and communication

Identify and nurture high-performing creators to build a sustainable content pipeline

Ensure all creator-produced content aligns with brand vision and strategic objectives before publication

What you need to be great in this role:

At least 3-5 years of experience in social media management and/or creator management

Fluency in Italian (C2) and excellent written and spoken English are required.

Proven track record of recruiting, managing, and developing content creator relationships

Deep understanding of social media platforms (particularly Instagram, TikTok, YouTube) and their native formats

Excellent written communication skills with proven copywriting experience

Strong organisational skills with the ability to manage multiple creators and content pipelines simultaneously

Comfortable working in a fast-paced, ever-changing environment with the ability to prioritise competing demands

Demonstrated ability to work well under pressure and think strategically

The capacity to understand business objectives and client aims when executing briefs

Familiarity with digital trends, popular culture, and the creator economy

Proactive attitude with a strong entrepreneurial spirit and ability to spot content opportunities

Enthusiasm for the Homecare category

Experience with social media management tools (e.g., Sprinklr, Later, Buffer)

Understanding of creator management platforms (e.g., CreatorIQ, AspireIQ)

Knowledge of the role of paid media and influencer partnerships

Experience with content production workflows and asset management

Excitement about integrating Gen AI tools with a curious approach to new innovations

At the time of this posting, this position has a starting salary from €35,000 gross annually. Individual compensation varies based on objective criteria, such as experience, location, level of responsibilities and qualifications.

Req ID: 18142

#LI-AB1 #LI-Hybrid #LI-midsenior Our values shape everything we do:

Be  Ambitious  to succeed 

Be  Imaginative  to push the boundaries of what’s possible 

Be  Inspirational  to do groundbreaking work 

Be  always learning and listening to understand 

Be  Results-focused  to exceed expectations 

Be actively pro-inclusive and anti-racist across our community, clients and creations 

OLIVER, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws. 

 OLIVER has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.