Accountabilities:
The Senior Market Research Specialist is responsible for leading market research initiatives, developing competitive intelligence, and delivering insights that influence strategic business decisions. The role requires a combination of research expertise, analytical thinking, and the ability to communicate findings effectively across cross-functional teams.
Conduct qualitative and quantitative primary market research to support marketing, product, and go-to-market strategies.
Design surveys, interview guides, and research frameworks that generate reliable and actionable insights.
Analyze research data using tools such as Excel and Power BI to identify customer needs, buying behaviors, adoption challenges, and emerging trends.
Extract themes and insights from qualitative feedback, customer responses, and open-ended research data.
Build competitive intelligence across compliance technology, tax solutions, and related software markets, including competitor positioning and messaging analysis.
Combine secondary research, industry reports, regulatory updates, and internal performance data to provide a complete market perspective.
Translate market findings into compelling narratives, recommendations, and presentations for business stakeholders.
Collaborate with external research partners to manage project timelines, quality standards, and research deliverables.
Partner with marketing, product, sales, analytics, and commercial teams to ensure insights are effectively applied.
Leverage AI-powered tools to accelerate research workflows, improve data synthesis, support qualitative analysis, and enhance stakeholder-ready outputs.
Continuously identify opportunities to improve research processes, efficiency, and the quality of insights delivered.
Requirements:
The ideal candidate brings extensive market research experience, strong analytical capabilities, and the ability to connect customer insights with business outcomes. This role requires a strategic mindset, excellent communication skills, and comfort working in a technology-driven environment.
Bachelor’s degree in business, marketing, economics, social sciences, or a related field.
7+ years of hands-on experience conducting qualitative and quantitative primary market research.
Proven experience designing surveys, analyzing research findings, and translating data into business recommendations.
Strong proficiency with Power BI, Excel, and PowerPoint.
Experience using Qualtrics or similar survey platforms.
Strong analytical skills with the ability to identify patterns, trends, and actionable insights.
Excellent storytelling and presentation abilities, including communicating complex findings to diverse audiences.
Experience developing competitive intelligence and understanding market dynamics.
Ability to collaborate effectively with cross-functional teams in a global SaaS or technology environment.
Experience using AI tools and emerging technologies to improve research efficiency, data analysis, and insight delivery.
Ability to manage multiple priorities while maintaining strong attention to detail and quality.
Benefits:
Competitive compensation package with potential bonus eligibility.
Remote work opportunity within the United States.
Paid time off and paid parental leave.
Comprehensive health and wellness benefits, including medical, life, and disability insurance options.
Inclusive workplace culture focused on diversity, equity, and belonging.
Employee resource groups supported by leadership sponsorship.
Opportunities for professional growth, learning, and career development.
Opportunity to work in an innovative, AI-focused technology environment.
Exposure to global markets, advanced analytics, and strategic business initiatives.
How Jobgether works:
We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.
We appreciate your interest and wish you the best!
Why Apply Through Jobgether?
Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.
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