Accountabilities:
Design and manage event tracking architectures across web, mobile applications, and backend systems, defining event structures, properties, and naming standards.
Collaborate with Product and Engineering teams to ensure accurate implementation and consistent data collection.
Manage end-to-end data flows across Martech platforms, ensuring events are collected, transformed, validated, and distributed correctly.
Establish and maintain data governance frameworks, including taxonomy, validation processes, monitoring, and alerting systems to ensure reliable data quality.
Partner with Marketing and CRM teams to support segmentation, lifecycle campaigns, personalization strategies, and experimentation initiatives.
Define and maintain key business metrics such as activation, retention, and customer lifetime value (LTV).
Evaluate and implement Martech tools, integrations, automated workflows, and intelligent solutions to improve data quality and operational efficiency.
Develop processes and analytical capabilities that transform complex data ecosystems into actionable business insights.
Requirements:
Strong SQL skills and analytical capabilities, with experience working with large datasets and translating business needs into structured analyses.
Ability to approach complex problems through hypotheses, analysis design, and data-driven recommendations.
Solid understanding of data quality principles, tracking strategies, and metric definitions.
Experience with Martech ecosystems, including customer data platforms (CDPs), product analytics tools, engagement platforms, or similar technologies.
Familiarity with event-driven data models and marketing technology integrations.
Strong ownership mindset with the ability to manage initiatives from planning through execution.
Excellent communication skills and ability to collaborate effectively with Marketing, Product, Data, and Engineering teams.
Experience building automated workflows, data validation processes, or analytical tools is considered a plus.
Benefits:
Fully remote work opportunity.
Opportunity to work on advanced Martech, analytics, and data-driven growth initiatives.
Collaborative environment connecting Marketing, Product, and Engineering teams.
Exposure to innovative technology solutions and scalable data systems.
Opportunity to contribute to automation and AI-powered workflows.
Professional growth through challenging projects and continuous learning.
Dynamic environment focused on innovation, ownership, and measurable impact.
How Jobgether works:
We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.
We appreciate your interest and wish you the best!
Why Apply Through Jobgether?
Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.
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