Digital Media Marketing Manager
Digital Media Marketing Manager
Company: LOR BY LOR PTE. LTD. Salary: SGD 8,000 – 15,000 per month Employment Type: Full-Time Location: Singapore
Job Description
We are seeking an experienced Digital Media Marketing Manager to develop and lead digital marketing strategies for our food manufacturing and F&B business operations.
Key Responsibilities
- Develop and implement digital marketing strategies to enhance brand awareness and business growth.
- Manage digital advertising campaigns across Google, Facebook, Instagram, TikTok and other platforms.
- Oversee social media management, content creation, online promotions and brand positioning.
- Develop and execute marketing campaigns for food products, restaurant brands and F&B business operations.
- Manage marketing budgets, monitor campaign performance and optimise return on investment (ROI).
- Conduct market research, competitor analysis and consumer trend assessments.
- Oversee SEO, SEM, website performance and digital marketing analytics.
- Coordinate with internal departments, external agencies and business partners.
- Prepare marketing performance reports and strategic recommendations for management.
- Lead digital marketing projects and support business expansion initiatives.
Job Requirements
- Bachelor's degree in Marketing, Business Administration, Communications or a related discipline would be an advantage.
- Minimum 3 years of relevant experience in digital marketing, preferably with managerial responsibilities.
- Strong knowledge of digital advertising, SEO, SEM, social media marketing and analytics.
- Proven experience in campaign planning, budget management and brand development.
- Strong leadership, communication and strategic planning skills.
- Ability to manage multiple projects and work independently.
- Experience in the F&B, food manufacturing or retail industry would be an advantage.
Benefits
- Competitive salary package.
- Career development opportunities.
- Dynamic and collaborative working environment.
- Opportunity to lead digital marketing initiatives and support business expansion.