Head of Sales, EMEA
Gradial is the marketing operations system of work that helps marketers and creatives move from idea to execution faster. Our platform orchestrates across martech stacks, workflows, and people to automate marketing execution, cutting execution time, so marketers focus on the work only humans can do: shaping brands, understanding customers, and creating the work that moves people.
Backed by leading investors, we’re building software that adapts to the user, not the other way around. We move with urgency, operate with ownership, and solve hard problems from first principles. If you want to do ambitious work, take real responsibility, and help define the future of AI-native content operations, you’ll do your best work here.
The Role
Gradial is hiring a Head of Sales, EMEA to establish and grow our presence across the region. You’ll lead our expansion into EMEA by building relationships with leading enterprise marketing organisations and creating the foundation for long-term regional growth.
This is a hands-on role for a senior commercial leader who is equally comfortable building a market and closing complex deals. You’ll begin as an individual contributor, owning strategic opportunities from first conversation through contract execution while shaping how Gradial approaches customers across EMEA.
You’ll report directly to the CRO and serve as Gradial’s senior commercial leader in the region. As the business grows, you’ll define the structure of the EMEA sales organisation, hire the team and expand your ownership across the regional go-to-market strategy.
What You’ll Own
Define and execute Gradial’s sales strategy across priority EMEA markets
Build and manage a pipeline of net new enterprise and strategic accounts
Own complex sales cycles from initial outreach and discovery through negotiation and close
Develop trusted relationships with senior Marketing, Digital, Marketing Operations and Marketing Technology leaders
Translate Gradial’s AI-powered capabilities into clear business value for complex enterprise organisations
Build account strategies that navigate regional decision-makers, global stakeholders and multi-market buying processes
Partner with US account teams to identify expansion opportunities within the EMEA operations of existing customers
Establish Gradial’s regional presence through executive relationships, industry networks and strategic events
Collaborate with Marketing, Product and Customer teams to shape regional messaging, customer strategy and market priorities
Share regional customer insight and competitive intelligence to inform Gradial’s broader go-to-market approach
Build the operating model, sales processes and territory structure required to scale across EMEA
Hire, develop and lead the EMEA sales team as the region grows
What We Need
12+ years of experience in enterprise SaaS, marketing technology or a related technology sales environment
A strong record of winning complex, net new enterprise and strategic accounts across EMEA
Experience selling to senior Marketing, Digital, Technology and Procurement stakeholders
Deep knowledge of the EMEA enterprise market and strong relationships across relevant customer and industry networks
Experience establishing a new region, territory or go-to-market motion with limited existing infrastructure
Strong understanding of marketing technology platforms, content operations or enterprise marketing workflows
Ability to communicate the value of AI and technical product capabilities in clear commercial terms
Experience navigating long sales cycles, global buying committees and complex enterprise contracting processes
Strong commercial judgement with the ability to prioritise across markets, accounts and opportunities
A hands-on approach to pipeline creation, account development and deal execution
Ability to operate independently while collaborating closely with US-based leadership and cross-functional teams
Motivation to build and lead a regional organisation as the business scales
Based in London with flexibility to travel across EMEA and to the US as business needs require
Nice to Have
Experience selling AI-native products or emerging enterprise technology
Previous experience building or leading an early-stage EMEA sales organisation
Fluency in one or more European languages
What we offer
Competitive salary and meaningful equity
Comprehensive health, dental and vision coverage
Fast-paced environment with flexibility and ownership
Real impact, zero bureaucracy
A front-row seat to building category-defining AI infrastructure
You'll thrive here if you...
Learn quickly, actively seek out new challenges, and regularly reconsider “how it’s always been done.”
Have an innate drive for being 1% better than the day before, building towards greatness.
Embrace AI as a core tool for problem-solving, innovation, and scale.
Show customer-obsession (internal or external), high ownership/accountability, and bias for action.
Communicate clearly, directly, with curiosity, and assuming good intentions.
Thrive in fast-paced, hyper-growth environments where building better > maintaining status quo.
AI Literacy & Interviewing Tools
As an AI-first company, we prioritize AI literacy as a core competency in our hiring decisions. We’re excited by candidates who thoughtfully apply AI tools in their work, but during interviews we’re focused on you. This is your opportunity to show how you think, communicate, and solve problems. Over-reliance on AI-generated responses during the interview process (especially when it obscures your own voice) will result in disqualification. We want to understand your unique perspective and how you approach challenges, both with and without AI.
Gradial is dedicated to creating an environment where diverse perspectives are valued and all team members can grow. We offer competitive compensation, equity, flexible work hours, comprehensive benefits, and a collaborative culture focused on learning and impact.