Assistant Marketing Manager สำนักงานวิทยุ (BTS สถานีเพลินจิต)
Nutné:E-CommerceLead
- Lead and develop marketing strategic plan and brand communication to drive brand growth.
- Lead and support the planning and execution of external communications activities – including marketing and advertising campaigns, product launches, media events.
- Be responsible for initiating marketing communication, branding and media strategies for both internal and external communication as well as execute the action plan to achieve business objectives.
- To develop plan & budget control of media plan to reach efficient awareness and sales opportunity.
- Plan, manage and control the company's always on contents and ads, including key visual, copywriting and VDO materials in all social media platforms.
- Responsible for development of media both In - Store, Out of Home and Online materials.
- Manages relationships with business partners.
- Supervise the planning and implementation of digital marketing campaigns, including paid social media, SEO/SEM, and display advertising campaigns – including measurable targets and objectives for each campaign.
- Monitor market trends, research consumer markets and competitors’ activities to identify opportunities and key issues.
- Measure and report performance of all marketing campaigns, and assess ROI and KPIs
Qualifications: Bachelor's degree in communications, marketing, business, or related field. At least 6-10 years of experience in marketing field. In-depth knowledge of digital marketing channels, including SEO, SEM, social media, and content marketing and e-commerce. Experience in retail is a plus. Be able to work well under pressure. Strong computer literacy in Microsoft office. Excellent command of written and spoken English and Thai.
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