Marketing Manager
takealot.com , South Africa's leading online retailer, is looking for a highly talented Marketing Manager to join our team in Cape Town
We are a young, dynamic, hyper growth company looking for smart, creative, hard-working people with integrity to join us. We offer a market related, Total Remuneration Package which allows full flexibility according to your needs, a great work environment and a promise that you won’t be bored as long as you are prepared for a challenge and want to build something great.
This position reports to the Head of Brand & Communications
Your responsibilities will include:
Strategic Planning & Positioning:
Develop go-to-market strategies for new venture propositions from concept to launch
Conduct market research and competitive analysis for untested business models
Create positioning frameworks and value propositions for pilot projects in collaboration with the Brand & Communications team
Define customer segmentation and targeting strategies for new audiences
Campaign Development & Execution:
Plan and execute integrated marketing campaigns across multiple ventures simultaneously
Manage marketing budgets
Develop creative briefs and oversee asset creation with internal/external teams
Coordinate multi-channel campaign deployment (digital, traditional, partnership channels)
Stakeholder Management:
Serve as primary marketing liaison with Strategy & Ventures team and channel marketing managers
Manage relationships with external partners
Coordinate with legal, compliance, and operations teams for regulated offerings
Present campaign performance and insights to senior leadership
Performance Management & Optimization:
Establish KPIs and measurement frameworks for new business lines
Monitor campaign performance and optimize based on pilot learnings
Conduct post-launch analysis and recommend scaling strategies
Conduct monthly marketing reports in collaboration with channel marketing managers
Project Portfolio Management:
Manage concurrent marketing streams for 5+ pilot projects
Ensure timeline adherence for venture launches and milestone delivery
Coordinate complex project dependencies across multiple business units
Qualification & Experience:
3+ years marketing experience, preferably in e-commerce, fintech, or high-growth environments
Proven track record managing product/service launches from concept to market
Project management experience handling multiple concurrent initiatives
Attributes Required :
Proficiency in marketing analytics tools (Google Analytics, Facebook Business Manager, etc.)
Experience with marketing automation platforms
Strong Excel/data analysis capabilities
Familiarity with A/B testing methodologies
The Environment :
takealot.com employees are entrepreneurial and dynamic, smart, customer- centric, fun and have the shared ambition of takealot.com being the leading e- commerce company in Africa.
We have fun, work hard, take ownership, work in teams to create solutions, and are always open to direct feedback/new ideas on where we can improve.
We are short on ego and high on output.
We are doers and not only thinkers, its all in the execution after all.
We love what we do and what we are creating .
We seek to employ an Extra Ordinary Mind who is Smart, has Integrity, and is Hardworking.
If you meet the above you are an Extraordinary Mind so come and join us!
Takealot Group is an Equal Opportunity Employer. We encourage applicants from the previously disadvantaged groups and people with disabilities, to apply .