TikTok Live Host & Social Media Content Creator (Seasonal)
Squishable is a close-knit team of designers, artists, pop-culture fanatics, and lovers of all things adorable. Together we create the cutest, cuddliest (and sometimes downright unusual) plush and lifestyle products in the world. With the millions-strong Squishable fan community cheering us on (and a lot of cupcakes, coffee, and karaoke) we make people say “awww.” Our offices are in a sunny loft in NYC's Flatiron District and in downtown Washington, DC.
Temporary / Seasonal | November through the Holiday Season
Location: New York City, NY (On-Site)
Pay: $22-$32 an hour (Based on Experience) + Additional Commission
Calling all content creators, social media personalities, livestreamers, performers, and plush enthusiasts!
This holiday season, Squishable is looking for an energetic and engaging TikTok Live Host & Social Media Content Creator to help bring our TikTok Shop to life!
We're looking for an energetic content creator who's part salesperson, part entertainer, and all about engaging audiences! From showcasing our adorable Squish and collectible Blind Boxes to creating entertaining live content, you'll bring our TikTok Shop to life. If you thrive on camera, understand social media trends, and love connecting with viewers (and fuzzy plush creatures!), this might be the perfect holiday opportunity for you!
Responsibilities
- Host engaging TikTok Shop livestreams and live selling sessions, showcasing Squishable plush toys, Blind Boxes, and other products from our NYC office studio and nearby retail locations.
- Create entertaining, engaging, and sales-driven live content that captures viewers' attention, encourages interaction, and drives purchases.
- Utilize social media trends, content creation techniques, and creative storytelling to enhance livestream performance and audience engagement.
- Engage with viewers in real time by responding to comments, answering questions, and creating an interactive online shopping experience.
- Showcase product features, demonstrate merchandise, and communicate what makes Squishable products unique.
- Collaborate with the team to develop creative livestream content ideas and social media selling strategies as our TikTok Shop continues to grow.
- Drive sales performance by meeting hourly and weekly Gross Merchandise Value (GMV) targets.
Qualifications
- Previous experience in livestreaming, social media content creation, live selling, retail sales, or on-camera hosting required.
- Strong on-camera presence with the ability to entertain, engage, and connect with online audiences for extended periods.
- Familiarity with TikTok, TikTok Live, social media platforms, and current digital content trends.
- Excellent communication, storytelling, and presentation skills.
- Creative, outgoing, and comfortable improvising and interacting with viewers in real time.
- Ability to create engaging live content while maintaining a sales-focused approach.
- Available to work on-site in Manhattan 3–6 days per week, approximately 3–5 hours per day, including some evening and late-night livestreams.
- Genuine enthusiasm for plush toys, collectibles, and the Squishable brand!
- Experience with TikTok Shop administration, livestream analytics, or social media marketing is a plus.
Additional Requirements
- Please submit a recent headshot or photo.
- Must provide your own wardrobe and makeup.
- This is a temporary/seasonal contract position.
- Late-night livestreams may be scheduled based on sales performance and GMV goals.
Compensation & Schedule
- Hourly Pay: 22–32/hour, based on experience.
- Additional Commission: Available based on experience and sales performance.
- Schedule: 3–6 days per week, with increased frequency as the holiday season approaches.
- Location: On-site in Manhattan, NYC.
To Apply
Please submit your resume along with examples of your social media content creation, livestreaming, or on-camera experience.
We encourage applicants to share any of the following:
- Links to TikTok, Instagram, YouTube, or other social media profiles showcasing their content.
- Examples of previous livestreams, live selling sessions, or video content.
- A short introduction video demonstrating their on-camera personality and communication style.
- Previous livestream performance metrics or analytics, if available.
We want to see your personality, creativity, and ability to connect with an audience!
Squishable.com, Inc. is an Equal Opportunity Employer. We are committed to providing equal employment opportunities to all applicants and employees and prohibit discrimination and harassment based on race, color, religion, creed, national origin, ancestry, citizenship or immigration status, sex, pregnancy, childbirth or related medical conditions, sexual orientation, gender, gender identity or expression, age, disability, medical condition, genetic information, marital or familial status, military or veteran status, reproductive health decisions, or any other characteristic protected by applicable federal, state, or local law.
Squishable.com, Inc. also provides reasonable accommodations to qualified applicants and employees with disabilities, for sincerely held religious beliefs and practices, and as otherwise required by applicable law. Applicants who require a reasonable accommodation during the application or hiring process may contact Squishable for assistance.
Squishable.com, Inc. prohibits retaliation against any applicant or employee for exercising rights protected under applicable equal employment opportunity laws.
Squishable.com, Inc. will consider qualified applicants with criminal histories in accordance with applicable federal, state, and local law, including applicable Fair Chance laws.