Marketing Support
Job Descriptions
- Conduct market research to identify consumer trends, competitor activities, and product opportunities.
- Assist in developing new product concepts based on consumer insights and research findings.
- Manage the creation, distribution, and effectiveness of POSM (Point of Sales Materials) across sales channels.
- Analyze sales data, consumer feedback, and market share reports to monitor product performance.
- Collaborate with the Marketing team to develop promotional strategies and product positioning.
- Prepare product presentations, reports, and proposals for internal and external stakeholders.
- Support the execution of sampling programs, trade marketing initiatives, and promotional campaigns.
- Work closely with cross-functional teams to ensure smooth product development and launch processes.
- Continuously update knowledge of FMCG market trends, innovations, and competitor activities.
Qualifications
- Bachelor’s degree in Marketing, Business, Management, Communication, or related fields (Fresh graduates are welcome).
- Strong interest and knowledge in FMCG, especially Food & Beverage industry. Good analytical skills and attention to detail, especially in handling data & market research.
- Strong communication and presentation skills (both written and verbal).
- Creative and curious mindset, eager to learn about consumer behavior and product trends.
- Ability to work independently as well as collaborate with cross-functional teams (Sales, Marketing, R&D, Creative, etc.).