Social Media Monitoring Specialist

Monitor local social-media platforms, groups, forums and community pages daily in Arabic and English to capture applicant sentiment, concerns, complaints and emerging narratives.

Monitor review platforms (Google Reviews, Trustpilot, business listings) and search results, flagging spikes in negative sentiment against defined baselines.

Identify, track and interpret the origin and impact of specific accounts, posts or discussions using local IP access, language nuance and market familiarity.

Detect fake handles, impersonation pages, fraudulent recruitment posts, typo-domains and unauthorized agents misusing the VFS brand, per the Brand Protection SOP.

Escalate high-risk cases (payment fraud, data capture, phishing, viral or media-sensitive posts) immediately through the defined Corp Comms.

Produce daily flash alerts, weekly trend reviews and a monthly sentiment & brand-protection report with actionable insights and recommendations.

Coordinate approved responses to applicant queries and complaints on owned handles, using pre-approved scripts and maintaining a single, consistent brand voice.

Bachelor’s degree in Communications, Marketing, Media, Public Relations or a related field.

0-4 years’ experience in social-media monitoring, community management, digital PR or social listening — ideally in a high-volume, customer-facing or service environment.

Fluency in Arabic and English is a MUST

Hands-on with social-listening / monitoring tools, review platforms and analytics dashboards.

Experience in brand protection, crisis communication or fraud / impersonation monitoring is a strong advantage.