Sales Account Manager - HoReCa Channel

Full Stock is looking for a Sales Account Manager to drive sales growth and manage customer relationships across hotels, restaurants, cafes, and catering companies (the HoReCa channel) within an assigned Cairo and Giza territory. The role blends business development, account management, and field sales execution, and serves as Full Stock's primary point of contact with its foodservice customers.

Responsibilities: Visit multiple areas within the assigned territory to reach and onboard new HoReCa customers, then schedule periodic visits to develop the relationship and align with company priorities

Build and maintain strong, long-term relationships with hotels, restaurants, cafes, and catering companies, including key decision makers such as chefs, purchasing managers, F&B directors, and owners

Promote and sell Full Stock's products to consistently meet or exceed sales and margin targets, identify upselling and cross-selling opportunities, and negotiate pricing and contract terms in line with company policy

Monitor customer credit limits and payment terms in coordination with the collections/finance team

Track market trends, competitor activity, and product innovations

Prepare weekly and monthly sales reports and support accurate forecasting

Partner with marketing and supply chain/warehouse teams to ensure smooth order fulfillment and delivery

Must Have: Bachelor's degree in Business Administration, Marketing, or a related field

3 to 7 years of hands on HoReCa/foodservice channel sales experience

Proven track record of achieving sales targets and managing HoReCa key accounts

Existing network of contacts within the Cairo/Giza HoReCa scene (chefs, purchasing managers, F&B directors)

Must own a car and hold a valid driver's license, with willingness to visit customers extensively within the assigned territory

Proficiency in MS Office (Excel, Word, PowerPoint)

Familiarity with CRM/ERP systems

Strong negotiation and relationship-building skills

Customer-centric mindset with a consultative selling approach

Solid commercial and financial acumen (margins, credit terms, profitability)

Excellent communication skills in Arabic and English

Self-motivated, target-driven, and comfortable working independently in the field

Strong organizational and time-management skills

Nice to have: Broader FMCG or general food distribution sales background as a complement to HoReCa experience

Experience with route-to-market/distribution management software (DMS)

Prior exposure to the hospitality or culinary side of the business