Brand Marketing Coordinator

This is a high-execution, individual contributor role responsible for ensuring consistent brand presence across digital platforms, producing content at a steady cadence, and serving as the internal point of contact with our external marketing agency. The Marketing Coordinator thrives in a collaborative environment and take pride in ensuring marketing activities are executed smoothly and professionally.

Key Responsibilities

Marketing Campaign Execution

Coordinate and execute marketing campaigns across digital and traditional channels Schedule and publish marketing content including email campaigns, social media posts, and website updates Assist in the creation and distribution of promotional materials and marketing communications Track campaign timelines and ensure all deliverables are completed on schedule Coordinate marketing initiatives for tradeshows, promotions, launches, or customer engagement activities

Content & Brand Support

Own and maintain the company's content calendar across social media, website, email, and promotional campaigns Produce frequent, high-quality LinkedIn posts and short-form content that reflects Medbill's brand voice Maintain brand consistency across all marketing materials and platforms Design and update branded slide decks, one-pagers, and internal marketing materials Organize and maintain marketing assets such as graphics, templates, and digital files Coordinate monthly content planning sessions with internal teams

Digital Marketing Operations

Manage day-to-day updates for social media channels and marketing platforms Support website updates, landing page content, and digital campaigns Monitor engagement metrics and report on performance of marketing activities Assist with CRM updates, lead tracking, and marketing database management

Administrative & Operational Support

Maintain marketing calendars, campaign schedules, and content timelines Organize and track marketing requests from internal teams Assist with documentation of marketing processes and workflows Coordinate vendor relationships related to marketing services or materials

Agency Accountability

Serve as the internal point of contact with Medbill’s internal marketing agency. Review monthly blog and SEO deliverables for quality, accuracy, and brand alignment. Track agency timelines and flag any missed deadlines or off-brand content to leadership. Support coordination of monthly content planning with the agency.

Key Competencies

Strong and professional verbal and written English communication skills Excellent organizational and project coordination abilities High attention to detail and ability to manage multiple tasks simultaneously Ability to follow processes and execute marketing initiatives consistently Comfortable using AI tools (such as Claude) to accelerate content production. Creative thinking with a practical, solutions-oriented approach Proficiency with common marketing tools (social media platforms, email marketing tools, CRM systems, and basic design/editing tools)

Qualifications

English fluency 2-4 years of experience in marketing coordination, communications, or digital marketing Experience managing social media accounts or marketing campaigns Experience with content design tools (Canva , Adobe Express, or similar design platforms) Familiarity with marketing platforms such as HubSpot, Mailchimp, Hootsuite, or similar tools Basic graphic design or content creation experience is a plus

Pay: Ksh 600/hour