Marketing Manager (70-80K.) ปสก.งาน Event / Location : สาทร

• Create and execute strategies and plans for marketing campaigns and activities of assigned events to be in line with event and business strategies
• Set goals, metrics, and KPI’s for each activity and campaign
• Plan and control assigned budget to implement marketing activities with highest cost effectiveness
• Ensure that Purchase Requisition and Purchase Orders are issued timely, maintain invoice records and marketing budget trackers related to campaigns
• Plan, coordinate, and implement exhibitor and visitor promotion campaigns (on and offline)
• Write and create copy and collaterals for campaigns in accordance with show / portfolio strategies
• Produce all promotional materials including digital and printed materials
• Create and implement social media campaigns and ensure that event websites are of high quality with up-to-date contents
• Plan and implement promotional / advertising / digital media campaigns
• Track and measure marketing KPI’s (e.g. acquisition, conversion, visitation, NPS, match making, retention, etc.) to determine marketing performance effectiveness and adapt future plans to incorporate improvements
• Work with data management team to analyze and segment customer data and utilize customer insights to determine the most suitable campaign approach
• Ensure that all campaigns are embedded with tracking mechanisms which are monitored, reported, and used for campaign analysis
• Ensure that all campaigns are designed to capture sales or visitor leads
• Develop and maintain relationships and collaborate with media partners, third-party suppliers, and advertising and digital agencies
• Work with the Digital Product Success and Digital Operations teams to drive digital product adoption and digital revenue
• Lead, coach, and manage per

Qualifications: Bachelor's Degree in Business, Marketing, or related field   5-8 years of experience in marketing Strong analytical, prioritization, and negotiating skills Passionate about marketing and solving customer and business problems Excellent communication skills with good command in English and Thai languages Creative, innovative, and willing to try new approaches Fast learner and eager to learn new things Work with high accuracy and attention to details Strong time and project management skills Ability to meet deadlines within budget and under pressure Can work both independently and as a team player Result-oriented with proactive approach to problem solving Present well, confident, entrepreneurial