MDA Category Manager
Develop and execute the MDA category strategy, assortment, product mix and growth opportunities in line with business objectives and market trends.
Own category sales, gross margin and profitability targets and identify opportunities to improve ASP, margin and overall category contribution.
Develop monthly and quarterly forecasts and purchasing plans, balancing demand, availability, supplier lead time, and payment terms.
Optimize stock productivity through DOH, sell-through, aging, stock cover and inventory turnover while protecting availability of key and Hero SKUs.
Optimize assortment and SKU productivity based on sales, profitability, market demand and lifecycle, including new launches, delisting and clearance decisions.
Develop competitive pricing and promotional strategies that drive incremental sales while protecting margin and maximizing promotional ROI.
Manage key supplier and brand relationships and negotiate cost, rebates, payment terms, promotional support and other commercial agreements.
Track and analyze key KPIs including Sales, Gross Margin, ASP, DOH, Sell-through, Aging, OOS, Inventory Turnover and Forecast Accuracy, providing actionable insights to management.
Partner with Sales, Marketing, Finance, Supply Chain, E-commerce and Operations to align purchasing, stock availability,
Strong negotiation and supplier relationship management skills.
Excellent communication, presentation and stakeholder management skills.
Results-oriented, proactive and accountable.
Strong commercial mindset with excellent analytical and problem-solving skills.
Advanced Excel & Data Analysis
Forecasting & Demand Planning
Buying & Replenishment
Inventory Management
Margin & Profitability Analysis
Pricing & Promotion
Market & Competitor Analysis