Bilingual Sales Executive (North America) - English and Spanish or French
About the Company and Team:
Have you ever been to a wedding and really noticed everything in the space? The flowers, tables, lighting, and dance floor didn't just appear - dozens of vendors worked behind the scenes to create that magic.
The events industry Goodshuffle powers runs on passion and determination. These small businesses have managed operations with spreadsheets at best, memory at worst. We believe they deserve tools that match their dedication to creating life's most memorable moments.
Our mission: bring joy to the business of events.
About the Role:
We're building a sales team that turns prospects into evangelists. By leveraging AI for administrative tasks, we focus on what matters: genuine human connection with people who create unforgettable experiences.
As we scale, we're hiring strategically in markets where you can meet prospects in their backyard, tap into established communities, and travel to nearby trade shows. We need competitive collaborators - salespeople who win by lifting others up, who understand that delivering value always pays off, just a matter of when.
This role is specifically built for a market where the event rental industry is deeply bilingual. You'll work with Spanish-speaking operators locally and support our expansion into the Mexico market — building relationships, running demos, and closing deals in both English and Spanish.
You'll own the full cycle: from qualification to close to advocacy. Success means hitting revenue targets while building compound growth through community presence and customer advocacy that makes your pipeline increasingly valuable.
Core Responsibilities:
New Business: Own full sales cycle, ramp to quota within 2 quarters, build self-sustaining pipeline through events and vertical relationships
Lead Development: Source 25% of pipeline through strategic outbound, referrals, and AI workflows while qualifying with DRIVE methodology
Funnel Efficiency: Optimize demo-to-close rates, manage disciplined pipeline, deliver accurate forecasts
Market Expertise: Develop deep knowledge in 2-3 event verticals, leverage AI tools to maximize relationship-building time
Bilingual Selling: Conduct discovery calls, demos, and follow-up in English and Spanish with local operators and prospects in the Mexico market
Non-negotiables:
Bilingual fluency (English/Spanish): You'll sell in both languages — locally with Spanish-speaking event operators and as part of our Mexico market expansion. This is a requirement, not a preference.
Live in a target market: we're actively staffing in Phoenix, AZ; Las Vegas, NV; Chicago, IL; and Montreal, Canada. You must reside within one of our target metro areas (or be willing to relocate).
Early career: 1-3 years sales experience (SDR to early AE or career changer with transferable skills)
Competitive nature: Seeks measured, recognized, rewarded performance
Change-driven: Excited by new tools and processes, not frustrated
Clear communicator: Matches tone from first-time owners to seasoned operators
Well-traveled: Navigates new cities independently, seeks strangers to connect with, maintains distant relationships
AI-native: Uses AI as thinking partner, not just writing assistant
You'll have an edge with:
HubSpot, Claude, or automation tool mastery
Events/hospitality background
SMB or vertical SaaS experience
Trade show and hybrid selling experience
Track record of 12+ months at/above quota
Ties to the local Latino event community or experience selling into Latin American markets
You might thrive elsewhere if you:
Prefer formal sales cultures or complex enterprise deals
Want to specialize in hunting or farming, not both
Want to be the 50th rep, not the 5th
Work best in isolation
Clock in/out rather than own outcomes
Save feedback for annual reviews
Compensation:
OTE: $80k-$110k (60-75% base / 25-40% variable)
Geography and experience determine the final offer
Benefits: Fully covered health/dental/vision, 401k match, commuter benefits, unlimited PTO, 10 holidays, paid family leave