Consumer Banking Digital Marketing Staff (Senior)
Skal:FinTech
- Campaign Formulating & Execution: Plan, implement, and oversee integrated product marketing campaigns to achieve growth targets for digital loan product.
- Marketing & KOL Collaboration: Define brand voice and content strategy; spearhead influencer (KOL/Micro-influencer) partnerships and community-driven social content to maximize brand exposure for Consumer Banking.
- Budget Management: Formulate, allocate, and manage the product...
- Professional Requirement:
- Proven record in managing multi-channel large-scale product marketing campaigns from concept to execution..
- Advanced skills in financial modeling for budget planning, performance tracking, and agency negotiation.
- Stellar communication, storytelling, stakeholder management, and interpersonal skills.
- Education:
- Bachelor's degree in communication, business management, or a related field.
- Work Experience:
- 8+ years of professional...