Manager - Ecommerce

Position objective

• The Manager - E-commerce / Wholesale is the main driver of profitable growth for the Wholesale channel within a defined territory and is focused on sourcing and activating new business, selling in collections across brands, and maintaining strong customer relationships. They must be knowledgeable of in-season performance per account and drive the team to maximize opportunities within season through repeats, marketing, and incentive programs to achieve revenue targets. They must work cross-functionally with Marketing, Visual Merchandising, Buying, Logistics, and Legal to meet customer needs.

Key responsibility

• Achievement of annual and long-term sales and profit plans by sourcing new accounts and growing existing accounts.
• Establish a strong business relationship with key category decision makers.

• Lead bi-annual strategic meetings with accounts to review OTB, performance, growth opportunities, competitive landscape, and future product/trend forecasts to influence budget allocation.
• Manage all sell-in activities, from pre-order to in-season repeats, to drive the distribution of the brands.

• Communicate retail price positioning for accounts, ensuring it considers all channels within the territory.
• Manage account P&L, negotiations of business terms, and contract.

• Collaborate with internal marketing resources to determine seasonal marketing and promotional plan.
• Conduct monthly meetings to review wholesale sales and future receipts, to build more accurate forecasts and identify opportunities to increase merchandise revenue.

• Build yearly budget plans for the wholesale channel.
• Manage a small team of wholesale coordinators.