Growth and Sales Manager

Responsibilities:

• Strategic Revenue Innovation: Conduct a comprehensive audit of legacy media assets, IP, existing organisational revenue streams, and the current business plan to systematically identify, design, and deploy entirely new, non-traditional revenue streams
• Business Model Diversification & Market Expansion: Develop and execute comprehensive business plans to pivot the business model into high-growth sectors/areas, launching new commercial services and targeting new markets, including events and event monetisation, premium subscriptions, syndication, e-commerce, and branded content studios to capture tapped/untapped B2B markets.
• Capital-Centric Partnership Architecture: Scout, negotiate, and secure high-value B2B partnerships, strategic joint ventures, and premium corporate sponsorships designed to instantly inject new net capital/revenue into the organisation.
• Cross-Functional Audience Monetisation: Collaborate with team members to convert existing audience traffic into data-driven commercial opportunities.
• Data-Driven Pipeline Management: Maintain flawless data hygiene by managing an exclusive, private pipeline tab on the master CRM Google Sheet with mandatory daily updates. Every corporate/non-corporate deal must be meticulously logged with a direct contact name, email, phone number and the corresponding pitch PDF; business/leads not logged, unmapped or incomplete leads are strictly unrecognised by executive leadership .
• Fiscal Growth & Revenue Optimisation: Drive continuous monthly and annual revenue financial growth and ensure the consistent achievement of aggressive top-line revenue targets through sustainable monetisation and robust pipeline velocity.
• Deal Closing: Lead sales presentations, negotiate terms, and close contracts.
• Aggressive Lead Generation & Campaign Execution: Design and instantly deploy razor-sharp, short-cycle marketing campaigns to capture immediate business prospects and analyse market gaps daily to identify and exploit quick-win revenue opportunities.
• High-Velocity Direct Sales Acquisition: Conduct relentless daily outbound outreach via cold calling, targeted emailing, and face-to-face pitching, exert dominant control over the closing table to neutralise buyer objections and enforce profitable commercial terms, Finalize and execute sales contracts with zero friction, drastically shortening the traditional sales cycle.

Requirements:

• Demonstrated experience in B2B sales, business development, partnerships or commercial growth, with a record of closing deals and growing accounts.
• Experience developing pitches and commercial proposals, negotiating contracts and managing a sales pipeline.
• Ability to assess deal profitability, forecast revenue and use CRM tools and spreadsheets to track sales activity.
• Strong prospecting, presentation, negotiation and relationship management skills.
• Experience in media, advertising, entertainment, sponsorship or branded content is an advantage.

Key Performance Indicators and Metrics:

• Revenue and cash collection Monthly and annual revenue against target, with cash collected tracked separately.
• New business and conversion Qualified opportunities, signed deals, new-client revenue and the percentage of qualified opportunities that close.
• Sales cycle; average time from qualification to signed contract.
• Revenue from renewals, upsells and repeat business.
• Revenue generated through sponsorships, partnerships and new revenue streams.
• CRM compliance Daily updates and the percentage of active opportunities with complete records.